PLUS MINUS UNIQUE
I am different. And that is my strength.

This one-of-a-kind piece is more than just a watch. It is a bold fusion of time and creativity – an aesthetic that confidently declares: “I am different!”
It’s an automatic timepiece for those who refuse to settle for boring standards, who walk through life with an open mind, and who know: you can only change the world by stepping out of line.

The dial of the Plus-Minus Unique is a visual symphony, where architectural precision meets artistic expression. Smooth, glossy surfaces contrast with embossed, matte sectors, creating a vivid play of light and depth with every movement of the wrist.

The hands tell a story of their own. Bright yellow and skeletonized, they evoke the mechanics of the avant-garde – with a touch of pop art. The arrow-shaped second hand adds a playful accent, completing the composition. The signature “60” at 12 o’clock is a hallmark of Alexander Shorokhoff – a tribute to the importance of every minute, every idea.

The case, crafted from polished and brushed stainless steel, measures 43.5 mm in diameter and strikes a perfect balance between bold presence and refined elegance. The sapphire crystal case back reveals the beautifully hand-engraved SW.200 automatic movement.

And the strap? It comes in two striking options – vibrant blue or radiant yellow – perfectly complementing the avant-garde spirit of this mechanical original

Plus-Minus Unique is far more than an accessory – it is wearable art that speaks for you, even when you’re silent. This is a watch for those who are not afraid to be seen – and never afraid to be different.